DECATHLON is accelerating its digital transformation with the ambition of becoming THE digital platform for sportsmen and women that will enable users to access the entire world of sport at the click of a button (Equipment, Activities, Coaching, etc.).
The MARTECH team brings together tools and solutions for digital marketing and e-commerce in more than 50 countries. It includes 5 teams dedicated to targeting, content and campaign management, broadcasting, performance measurement and personalisation.
We are looking for our Emailing & Deliverability Expert in our CRM team(Marketing and Communication Solutions) to integrate our new email design, which is applied in over 60 countries and used for mass mailing and transactional emails.
At the heart of the Group's Communications and IT teams, the Martech team's aim is to build and offer an attractive communications/marketing solution for relevant direct marketing, enabling our sports users to make a lasting commitment to the brand and its sports.
To meet these needs, the team designs, references, integrates and maintains solutions used worldwide by more than 50 countries in the following areas:
As part of an internal vacancy, we are recruiting our Emailing & Deliverability Expert (f/m/d), based in Amsterdam.
The Content feature is staffed by 11 people:
Its objective is to provide Decathlon countries with the new harmonised email charter. To do this, we want to base our code on a framework (Maizzle) and create an email design system. This new identity and the user use cases (transactional emails) will be deployed/translated in 64 countries where Decathlon is present.
To speed up deployment, you will be involved in creating a CI-CD based on Typescript libraries created in-house.
In addition to the HTML integration of this new charter, we want to optimise its testing (QA, TNR, BDD) as well as its automated deployment within Salesforce Marketing Cloud, our current emailing solution.)
You will also be the team's point of contact for monitoring and optimising email deliverability (Everest and ProofPoint).
WHAT YOU GET
DECATHLON DIGITAL CONTEXT
What if technology allowed us to push the boundaries and take sports experiences to new levels? That's exactly our goal at Decathlon Digital! We are a team of 5,000+ experts in software engineering, product management, data, cloud, and cybersecurity, distributed across Paris, Lille, and Amsterdam. Together, we are creating the largest digital sports platform, leveraging tech innovation from design to value chain optimization, connected experiences and product second life.
Changing the game for good. We are in this for the love of sports. And like everything we love, we want it to last. That’s why we are embarking on a journey to create a more sustainable tech model, reducing our direct environmental impact while maintaining a safe, diverse, and inclusive space for all our people to learn and thrive together. Team up with us to design the digital future of sports.